I Love Ludhiana ("we", "us", or "our") operates the local business directory at iloveludhiana.com. This Privacy Policy explains how we collect, use, and protect personal information when you use our website and services. The platform is developed and maintained by Code Artisan Lab.
1. Information we collect
We may collect the following types of information:
- Account information: name, email address, profile photo, and visiting card design preference when you register or update your profile.
- Listing information: business details, photos, contact information, and tags you submit as a business owner.
- User activity: reviews, favorites, messages to business owners, and newsletter email if you subscribe.
- Support requests: name, email, subject, message, and any files you attach via our contact form.
- Usage data: listing page views (for owner analytics), general browsing activity, and technical logs such as IP address and browser type.
- Cookies and session data: authentication tokens stored in httpOnly cookies to keep you signed in.
2. How we use information
We use personal information to:
- Provide, operate, and improve the directory service.
- Authenticate users and manage accounts.
- Publish and moderate business listings and reviews.
- Deliver in-app messaging between users and business owners.
- Send transactional emails (verification codes, notifications, support replies).
- Send newsletter updates if you have subscribed.
- Respond to support and contact form submissions.
- Display analytics to listing owners (e.g. page views, reviews, favorites).
- Protect against fraud, abuse, and security incidents.
3. Legal basis and consent
We process your information based on your consent (e.g. account registration, newsletter signup, support form submission), contractual necessity (providing the service you request), and legitimate interests (security, moderation, and service improvement), consistent with applicable Indian law.
4. Sharing of information
We do not sell your personal information. We may share information in these situations:
- Public directory content: published listings, reviews, and business contact details are visible to visitors.
- Business messaging: when you message a listing owner, they receive your message and associated account details needed to respond.
- Service providers: hosting, email delivery (SMTP), and infrastructure partners who process data on our behalf under confidentiality obligations.
- Legal requirements: when required by law, court order, or to protect rights, safety, and security.
5. Data retention
We retain account and listing data while your account is active and as needed to provide the service. Support form submissions are retained in email records for as long as necessary to resolve inquiries. Newsletter subscriptions are kept until you unsubscribe. We may retain anonymized or aggregated data for analytics.
6. Security
We use reasonable technical and organizational measures to protect personal information, including encrypted connections (HTTPS), secure password storage, and httpOnly JWT cookies. No method of transmission over the internet is 100% secure; we cannot guarantee absolute security.
7. Your rights
Depending on applicable law, you may request access to, correction of, or deletion of your personal information. You can update your profile in the dashboard, manage favorites and messages in your account, and unsubscribe from the newsletter at any time. For other requests, contact us via Help & Support.
8. Cookies and authentication
We use essential cookies to maintain your login session. These cookies are httpOnly and not accessible to client-side JavaScript. You can control non-essential cookies through your browser settings, though disabling essential cookies may prevent you from staying signed in.
9. Third-party links
Listings may link to external websites (e.g. business websites). We are not responsible for the privacy practices of third-party sites. Review their policies before providing personal information.
10. Children's privacy
I Love Ludhiana is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, please contact us so we can delete it.
11. Changes to this policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top will reflect the latest version. Continued use of the service after changes constitutes acceptance of the updated policy.
12. Contact us
For privacy-related questions or requests, contact us at iloveludhiana.official@gmail.com or use our Help & Support form.